The concept behind Cloverfield is great; lets make a big budget version of the Blair Witch Project. Take the disaster movie genre and shoot it from a pedestrians perspective. The teasers for Cloverfield were promising. What made The Blair Witch project scary was the realism; shooting in a home movie style. Unfortunately, Cloverfield sticks with the Hollywood conventions. Here is where it went wrong.
SPOILERS!
1.) The movie begins with about 10-15 minutes of dialogue between the main characters, setting up their backgrounds. Home movies are never this informative. I would accept this if all the characters were not so unlikeable. This further distances itself from the believability that we are watching someones candid home movie. (Also, the title begins by informing us this video was found by the military, and it is a piece of classified intelligence. Why would the military keep 15 minutes of character background bios?)
2.) The next piece that kept Blair Witch scary was never actually showing the monster. Half the thrills come from not knowing what it is. The Village, a generally mediocre horror film, kept the thrills by showing snippets of the monster, usually a quick blur or unfocused in the background. Judging by the trailers, you would think you would never actually see the monster in Cloverfield. On the contrary, you get multiple clear shots of the monster, even an ending climax where the camera man is standing underneath it and gets a nice, long, smooth shot of it (the whole film he is shaking and this is the time he finds calmn?)
3.) The monster bite causes you to explode. This might have been a cool surprise,
a la Alien, except that it was shown in the commercials. Again, this takes away from the realism and takes it into B movie territory.
4.) Why can't it just be a story of a few people trying to escape from New York instead of some over the top rescue mission?
5.) A disaster movie set in New York is going to have its share of 9/11 references but this one is basically non-stop (people covered in dust, cgi paper falling from the sky). War of the Worlds did this far with far more subtleness. For that matter, War of the Worlds did this entire concept better. Speilberg made a believable, terrifying experience without the need of the hand-held movie ploy. Cloverfield at its core is a disaster movie like any other. It is basically Godzilla but shot in nauseating handy cam video. What is wrong with Cloverfield can be summed up in the one scene where the head of the statue of liberty is thrown down a street. This took anyway any sense of realism, which is the sole source of terror and suspense. WotW doesn't resort to this Independence Day-esque ploy and keeps the perspective solely on one family and believably portrays what would happen in basically any disaster. In conclusion, WotW = best disaster movie ever, Cloverfield = Godzilla san Matthew Broderick.